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Automating Business Processes & Marketing Campaigns That Convert

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and to almost any budget.

Business Process Automation

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Latest posts

  • Salesforce & Tableau Integration – Who It’s For
    Curious whether Tableau is the right analytics tool for your Salesforce setup? This guide breaks down who benefits most from the Salesforce–Tableau integration, pricing details, and when alternatives like Power BI or CRM Analytics may be a better fit.
  • Einstein Send Time Optimization (STO) in Salesforce Marketing Cloud
    Discover how Einstein Send Time Optimization (STO) in Salesforce Marketing Cloud uses AI to deliver each email or push message at the perfect moment — when your audience is most likely to engage. Learn how this timing intelligence boosts open rates, conversions, and ROI across industries, and get step-by-step guidance to implement it in Journey Builder. If you’re still blasting emails at fixed times, you’re leaving engagement (and revenue) on the table.
  • Path Optimizer in Salesforce Marketing Cloud Journey Builder
    Discover how Path Optimizer in Salesforce Marketing Cloud Journey Builder helps you test and optimize emails, channels, and timing in real time – boosting ROI, engagement, and efficiency across industries.