Email Marketing Archives - VALERIU MORARU

Salesforce Marketing Cloud Health Check

ByValeriu Moraru March 2, 2023February 20, 2024

Are you a marketer, founder, or manager tasked with utilizing Salesforce Marketing Cloud? If so, you know that this platform is highly advantageous but also somewhat complicated to manage. It can be difficult to effectively stay on top of all aspects of your marketing campaigns and keep track of the multitude of functions within SFMC…

Email Marketing | Marketing | Marketing Cloud

Dedicated IP vs. Shared IP | How They Affect Email Deliverability

ByValeriu Moraru November 30, 2022February 20, 2024

There are a lot of decisions to make when you’re setting up an email program, and one of the most important is whether to use dedicated or shared IPs. Both have their pros and cons, so it can be tough to decide which is right for your business. In this article, we’ll break down what…